So you have this talent creating handcrafts. People are telling you how fab you are and orders start coming in. Do you look the proverbial gift horse in the mouth and just give your talent away, keep it under wraps and bring it out on special occasions, or do you thank your lucky stars that you have a gift that has lucrative possibilities?
If you’re like me, you opt for the latter. But how do you turn a gift or hobby into a business? Here are a number of resources that have proved helpful in my endeavor to create a profitable handmade business.
In How to Sell Your Crafts Online: A Step-by-Step Guide to Successful Sales on Etsy and Beyond by Derrick Sutton, you’ll learn everything from how to design a fab Etsy banner, how to take eye-catching photos to how to effectively use social media to promote your Etsy shop.
How to Make Money Using Etsy, written by Handmadeology’s Timothy Adam, provides essential information on how to establish an Etsy site, how to optimize product visibility and increase sales, how to effectively blog to promote your Etsy site, and much more.
In Handmade for Profit by Barbara Brabee, you’ll find step-by-step guidelines on every aspect of establishing and running a handmade business. Topics include developing a product line, pricing, how to sell at a variety of venues, and marketing methods.
Jewelry Making for Fun and Profit by Lynda S. Musant and Maria Given Nerius provides home business basics, jewelry-making how-to’s, as well as how to profit from your jewelry-making talent.
With these reference materials in your arsenal, you’ll be well on your way to turning your passion into a profitable venture.
Please comment and add your go-to references and resources here.